Women Today

This month Women magazine visits Green Bay's Broadway for its Women Who Inspire feature. The business owners and employees on this street give the business district a distinctive style. Here's what Jennifer Woller of Red Awning had to say:

What made you choose Broadway as the location for your business? I was excited about the changes I was seeing in the district and wanted to be part of the revitalization.

What do you like about being on Broadway? I enjoy the close-knit business community and the cooperative efforts that we have all been a part of to help move the businesses forward.
The growing number of special events, such as Farmer's Markets, have been a wonderful experience.

What have you been doing to make it in this economy? Lots of networking and grass-roots marketing.

Who would you love to see walk into your business? Oprah

What is the most interesting aspect of your job? Watching our customers create their own fragrances at the Blending Bar. It's really interesting to see different personalities and people’s creativity show through in their finished products.

What do you enjoy about being a business owner? Being my own boss. The freedom to make my own decisions and follow through on them, good or bad.

What advice do you have for women looking into business ownership? Ask lots of questions of other business owners; most are willing to share their experiences.
If the business is really something you want, don't be afraid to take a leap of faith and make it happen.

Jennifer Woller
Red Awning