Women Today

Women magazine visits Green Bay's Broadway this month for its Women Who Inspire feature. The business owners and employees on this street give the business district a distinct appeal. Here's what Jeri Olm of Yikes! Salon had to say:

What made you choose Broadway as the location for your business? I've always been drawn to older sections of cities because of their character and energy. Broadway seemed like a perfect mix of interesting people and businesses.

What do you like about being on Broadway? We all work as a team in order to make our events a success. The friendships and camaraderie are an essential part of everything that we do.
All the business owners meet regularly to ensure that our district stays vital and exciting.

What do you enjoy about being a business owner? It is constantly changing and evolving. The challenge of keeping the business current is extremely satisfying.
The ability to do things with my daughter at any time is also very important to me.

What have you been doing to make it in this economy? Our business has actually grown in spite of the difficult economy. I believe that hiring a superior team is the key to success.
My staff of stylists and sales people are constantly striving to give the best customer service possible.
Without quality people behind me, my business would never do as well as it has.

If you could change one thing about your job, what would it be? I wouldn't change a thing, as the opportunity to help people look and feel better about themselves is extremely satisfying.

What made you decide to become a business owner? It seemed like a very natural thing as my family owned and ran many businesses.
We were always taught the true value of not only money, but independence.
When I was unhappy in my job, I decided that the only way to work someplace where I would be satisfied would be to start my own business.

Jeri Olm
Yikes! Salon